Immersive Experiences

Barbie: The Dream Experience Tickets

Guests enjoying Barbie, The Dream Experience with space-themed decor.

Guests enjoying the Barbie Generation Girls set with vibrant decor and retro elements.

Guests enjoying Barbie, The Dream Experience in a pink convertible at a neon-lit music shop.

Barbie-themed cafe table with colorful desserts and drinks in Amsterdam.

Duration

1 hr 30 mins

Free cancellation

Free cancellation up to 24 hours before the start of your experience

Book now, pay later

Book now without paying anything. Cancel for free if your plans change.

4.8/5(131)

Gergo S

Group

Verified booking

Last week

My wife, our two friends, and I had an amazing time at Barbie: The Dream Experience. From the moment we arrived, we were surrounded by vibrant colors, creative displays, and a fun atmosphere that immediately put us in a great mood. The exhibits were beautifully designed, with plenty of interactive features and fantastic photo opportunities throughout. Every section felt unique, immersive, and thoughtfully created. What impressed us most was how entertaining it was for adults as well as children. We spent hours exploring, taking pictures, and enjoying the experience together. The staff were friendly, welcoming, and helped make the visit even more memorable. If you’re looking for a fun outing with family or friends, this attraction is absolutely worth visiting. We left with wonderful memories and smiles.

Silvia K

Couple

Verified booking

May 2026

Such a cute place! It was the perfect balance between a museum and a photo studio without leaning too much into either one - I learned something and enjoyed the explanations of the different eras and also got some really cute pictures. There were rooms with every room representing a different era of Barbie. There is a free "photobooth"-like experience included with the photos taken being sent to your email after, but the only downside of it is that the booths you use to take the pictures sometimes malfunction and we couldn't take a picture in one of the rooms we would've wanted to, but the staff there went to fix it immeadiately after we exited (we told them that it's broken). Everyone overall was really sweet and lovely as well!

Yanis D

Couple

Verified booking

Apr 2026

Hello, we were really looking forward to this tour as one of the highlights of our stay in Amsterdam, and we were absolutely not disappointed given the quality of the experience. The first part of the tour, featuring the various play and photo areas, was superb, with sets that were consistently beautiful and fun. We absolutely loved the second part of our tour, where we were able to follow the world of Barbie through the decades since its creation. Once again, the incredible sets completely immersed us in this captivating universe! A well-deserved 5-star rating—we highly recommend this tour!

Angelica A

Solo

Verified booking

Apr 2026

It was really great and super cool—thanks to the people who try to help those of us who don't speak much English, especially a girl who helped me with the locker at the entrance and then, on the way out, asked how I was doing and helped me unlock it.

Perinaud L

Couple

Verified booking

Apr 2026

What a fantastic experience! The tour is really well organized. We had a blast in Barbie's world! It's so much fun and really funny, and the Barbie Café is absolutely great and very welcoming! My friend and I were on vacation and we had a wonderful time.

Sarah H

Family

Verified booking

Apr 2026

The Barbie experience itself was really good. However, its location is really random, and as a tourist the sign posting for the event is non exsistent. Truly thought I had the wrong place/location. Until i saw a pink building on the horizon.

Dive into Barbie’s world with access to 12 interactive zones, tracing 6 decades of Barbie-themed playsets.

See life-sized recreations of iconic Barbie toys like the signature pink Corvette, 70s yellow camper van, and the Dreamplane.

Visit Barbie-themed zones like the Totally Hair Salon and the DreamHouse, or hit the ski slopes.

Opt for the adults-only ticket to enjoy a welcome drink and a grown-up twist on the Barbie experience.

Entry tickets to Barbie The Experience at WONDR

Access to 12 interactive zones

Access to the Barbie-themed café

Access to the Barbie Shop (exclusive merchandise available for purchase)

Adults-only entry (as per option selected)

1 welcome drink on arrival (as per option selected)

Professional photos (available for purchase)

Food and drinks at the café (available for purchase)

Merchandise at the shop (available for purchase)

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

131 reviews
How do we collect reviews?
These ratings include verified reviews from both Headout guests and our trusted partners who operate this experience locally. All reviews come from real travelers who've taken this experience.
109
16
4
1
1
Guests from United Kingdom, France, Belgium and over 21 countries have loved this experience
What our guests say
Gergo S
Group
Verified booking
Last week
My wife, our two friends, and I had an amazing time at Barbie: The Dream Experience. From the moment we arrived, we were surrounded by vibrant colors, creative displays, and a fun atmosphere that immediately put us in a great mood. The exhibits were beautifully designed, with plenty of interactive features and fantastic photo opportunities throughout. Every section felt unique, immersive, and thoughtfully created. What impressed us most was how entertaining it was for adults as well as children. We spent hours exploring, taking pictures, and enjoying the experience together. The staff were friendly, welcoming, and helped make the visit even more memorable. If you’re looking for a fun outing with family or friends, this attraction is absolutely worth visiting. We left with wonderful memories and smiles.
Nayfeh H
Family
Verified booking
Last week
Loved every room we walked in, really glad we booked this.
Gonthier M
Solo
Verified booking
4 days ago
Amazing Funny Immersive Worth playing again
Silvia K
Couple
Verified booking
May 2026
Such a cute place! It was the perfect balance between a museum and a photo studio without leaning too much into either one - I learned something and enjoyed the explanations of the different eras and also got some really cute pictures. There were rooms with every room representing a different era of Barbie. There is a free "photobooth"-like experience included with the photos taken being sent to your email after, but the only downside of it is that the booths you use to take the pictures sometimes malfunction and we couldn't take a picture in one of the rooms we would've wanted to, but the staff there went to fix it immeadiately after we exited (we told them that it's broken). Everyone overall was really sweet and lovely as well!
Daphne S
Couple
Verified booking
May 2026
We had such a great time! Beautyfully made and full of nostalgia. And all the staff especially Charlie where so friendly and fun. Highly recommend.

Step into Barbie’s vibrant world at The Dream Experience in Amsterdam, with 2,000 m² of interactive zones and adults-only entry with a welcome drink.

Getting started

Arrive at the main entrance, where your ticket is validated, and you’ll receive a welcome drink. Store your belongings in the free lockers provided, as backpacks and strollers are not permitted inside.

What to expect

This immersive experience celebrates over 60 years of Barbie history, featuring life-sized recreations of iconic toys and themed environments.

Features

Interactive zones: Explore 12 themed areas, including the Barbie DreamHouse™, space adventures, and winter sports, each highlighting a different era or milestone in Barbie’s story.

Life-sized Barbie playsets: See life-sized sets of the pink Corvette, Dreamplane, 70s yellow camper van, and more.

Barbie café: Enjoy treats and refreshments in a café inspired by Barbie’s signature style, available for purchase.

Barbie Shop: Browse and purchase unique Barbie merchandise, perfect for collectors and fans.

What to bring

Bring your smartphone voucher and present it at the entrance for admission.

Bring a valid photo ID if requested at the entrance.

What’s not allowed

Backpacks, strollers, and jackets are not allowed inside the experience; please use the free lockers provided to store your belongings.

Outside food and drinks are not allowed inside the venue.

Pets are not allowed on this experience.

Accessibility

The venue is wheelchair accessible, with facilities available for visitors with mobility needs.

Registered service animals are welcome.

Some rooms include dynamic lighting, flashing effects, and upbeat music.

Additional information

Children must be accompanied by an adult, with a maximum of 3 children per adult.

Last entry is 90 mins before closing. Guests will not be admitted after that time.

Free lockers are available for storing personal items during your visit.

Your voucher will be emailed to you shortly.

Display the voucher on your mobile phone with a valid photo ID at the starting point.

Please check your final voucher for the starting point details & specific instructions.