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Experience the best of The Upside Down Amsterdam

Interact with The Upside Down Amsterdam Museum through our versatile ticket option of I Amsterdam City Card. Engage with interactive rooms and setups that stimulate your senses and challenge your perception. Book your tickets now!
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Slide 1 of 14, Visitor interacting with Mondriaan Room installation at Upside Down Amsterdam.
Visitor interacting with Mondriaan Room installation at Upside Down Amsterdam.
Explore at your pace
  • Your ticket includes full access to every mind-bending room inside The Upside Down Amsterdam, from floating furniture to LED dreamscapes.

  • Get a printed welcome picture as a keepsake and download digital photos of your favorite moments inside the museum at no extra cost.

  • Take a break at The Upside Down Café and browse the shop. You also get a discount on nearby parking for added convenience.

  • For extra fun, upgrade to include The All Out Amsterdam and enjoy two full hours of social and interactive games like darts, ball pit, karaoke and more.

More details
  • Your ticket includes full access to every mind-bending room inside The Upside Down Amsterdam, from floating furniture to LED dreamscapes.

  • Get a printed welcome picture as a keepsake and download digital photos of your favorite moments inside the museum at no extra cost.

  • Take a break at The Upside Down Café and browse the shop. You also get a discount on nearby parking for added convenience.

  • For extra fun, upgrade to include The All Out Amsterdam and enjoy two full hours of social and interactive games like darts, ball pit, karaoke and more.

from Original price€24.95
€22.11

11% off

Slide 1 of 11, Visitors enjoying The Upside Down Amsterdam and a canal cruise boat on Amsterdam's waterways.
Visitors enjoying The Upside Down Amsterdam and a canal cruise boat on Amsterdam's waterways.
Explore at your pace
Audio guide
  • Perfect for short stays, this ticket lets you explore quirky museum rooms and enjoy the city’s canals without juggling separate bookings or time slots.

  • Visit Europe’s largest Instagram museum with access to 25 rooms like a ball pit & silent disco, printed & digital photos, café access & savings on parking nearby.

  • Board near the Heineken Experience and enjoy iconic views like Westerkerk and Golden Bend, paired with audio commentary in your preferred language.

More details
  • Perfect for short stays, this ticket lets you explore quirky museum rooms and enjoy the city’s canals without juggling separate bookings or time slots.

  • Visit Europe’s largest Instagram museum with access to 25 rooms like a ball pit & silent disco, printed & digital photos, café access & savings on parking nearby.

  • Board near the Heineken Experience and enjoy iconic views like Westerkerk and Golden Bend, paired with audio commentary in your preferred language.

from Original price€40.45
€36.56

10% off

Slide 1 of 11, Upside Down House and AMAZE Amsterdam light installation experience.
Upside Down House and AMAZE Amsterdam light installation experience.
Explore at your pace
  • Discover two of Amsterdam’s most unique experiences with one combo ticket, blending playful illusions with immersive audiovisual art.

  • Step into AMAZE Amsterdam for a one-hour journey through 8 sensory-driven rooms powered by decades of creative expertise.

  • Explore ever-changing spaces filled with lasers and 11D soundscapes, then unwind at the AMAZE Lounge with a drink if you choose to.

  • Enter The Upside Down Amsterdam and wander through mind-bending rooms featuring floating interiors, LED worlds, and interactive installations.

  • Capture your visit with a printed welcome photo and free digital downloads, then relax at the café or shop to complete your experience.

More details
  • Discover two of Amsterdam’s most unique experiences with one combo ticket, blending playful illusions with immersive audiovisual art.

  • Step into AMAZE Amsterdam for a one-hour journey through 8 sensory-driven rooms powered by decades of creative expertise.

  • Explore ever-changing spaces filled with lasers and 11D soundscapes, then unwind at the AMAZE Lounge with a drink if you choose to.

  • Enter The Upside Down Amsterdam and wander through mind-bending rooms featuring floating interiors, LED worlds, and interactive installations.

  • Capture your visit with a printed welcome photo and free digital downloads, then relax at the café or shop to complete your experience.

from Original price€51.90
€37.69

27% off

Slide 1 of 12, Upside Down room and light installation at Moco Museum, Amsterdam.
Upside Down room and light installation at Moco Museum, Amsterdam.
Explore at your pace
  • This combo brings together the city’s most photogenic museum and its most powerful modern art, giving you the best of Amsterdam’s creative side.

  • Strike poses inside 25 surreal spaces at The Upside Down Amsterdam—ticket includes a printed photo, unlimited downloads, and access to the café and shop.

  • Your ticket to Moco Museum includes access to works by Banksy, Modern Masters, Studio Irma’s immersive rooms, and all ongoing temporary exhibitions.

More details
  • This combo brings together the city’s most photogenic museum and its most powerful modern art, giving you the best of Amsterdam’s creative side.

  • Strike poses inside 25 surreal spaces at The Upside Down Amsterdam—ticket includes a printed photo, unlimited downloads, and access to the café and shop.

  • Your ticket to Moco Museum includes access to works by Banksy, Modern Masters, Studio Irma’s immersive rooms, and all ongoing temporary exhibitions.

from Original price€48.90
€35.79

27% off

Slide 1 of 11, Upside-down room experience and art museum tour with guide.
Upside-down room experience and art museum tour with guide.
Explore at your pace
  • From classic paintings at Rijksmuseum to quirky photo sets at The Upside Down Amsterdam, this combo is a perfect mix of creative photo ops & Dutch heritage.

  • Get creative inside The Upside Down Amsterdam with wild photo ops, interactive sets, a printed welcome picture, digital downloads, and other museum perks.

  • See Rembrandt’s The Night Watch, Vermeer’s The Milkmaid, and more with timed entry and full access to all Rijksmuseum exhibitions.

More details
  • From classic paintings at Rijksmuseum to quirky photo sets at The Upside Down Amsterdam, this combo is a perfect mix of creative photo ops & Dutch heritage.

  • Get creative inside The Upside Down Amsterdam with wild photo ops, interactive sets, a printed welcome picture, digital downloads, and other museum perks.

  • See Rembrandt’s The Night Watch, Vermeer’s The Milkmaid, and more with timed entry and full access to all Rijksmuseum exhibitions.

from Original price€49.95
€43.19

14% off

Slide 1 of 11, Visitors explore an upside-down house and decorate stroopwafels with sprinkles in Amsterdam.
Visitors explore an upside-down house and decorate stroopwafels with sprinkles in Amsterdam.
Explore at your pace
  • Experience one of Amsterdam’s most fun museums and a hands-on local tradition in the same day without doubling your planning effort.

  • Get entry to Europe’s biggest Instagram museum with access to upside-down rooms, a glowing ball pit, photo souvenirs, a café, and exclusive shop discounts.

  • At the workshop, learn to make syrupy stroopwafels by hand, enjoy one warm on the spot, take one home, and earn a Stroopwafel Baking Certificate.

More details
  • Experience one of Amsterdam’s most fun museums and a hands-on local tradition in the same day without doubling your planning effort.

  • Get entry to Europe’s biggest Instagram museum with access to upside-down rooms, a glowing ball pit, photo souvenirs, a café, and exclusive shop discounts.

  • At the workshop, learn to make syrupy stroopwafels by hand, enjoy one warm on the spot, take one home, and earn a Stroopwafel Baking Certificate.

from Original price€47.22
€42.16

11% off

Slide 1 of 11, Press conference room at Johan Cruijff ArenA during Classic Tour.
Press conference room at Johan Cruijff ArenA during Classic Tour.
Explore at your pace
  • Enjoy two of Amsterdam’s top experiences with one combo ticket: a tour of the Johan Cruijff ArenA and entry to The Upside Down Amsterdam, both just a 15-minute walk apart.

  • Step inside the Johan Cruijff ArenA and follow the matchday route, with access to the players’ tunnel, dugouts, and dressing rooms.

  • Dive into Ajax history at the Gallery of Fame, and admire trophies, iconic moments, and club memorabilia in one place.

  • Experience a contrasting, illusion-filled world at The Upside Down Amsterdam, with immersive, photo-ready rooms ranging from floating interiors to vibrant themed sets.

  • Take home printed and digital photos included with your ticket and enjoy access to the café and shop for a complete visit.

More details
  • Enjoy two of Amsterdam’s top experiences with one combo ticket: a tour of the Johan Cruijff ArenA and entry to The Upside Down Amsterdam, both just a 15-minute walk apart.

  • Step inside the Johan Cruijff ArenA and follow the matchday route, with access to the players’ tunnel, dugouts, and dressing rooms.

  • Dive into Ajax history at the Gallery of Fame, and admire trophies, iconic moments, and club memorabilia in one place.

  • Experience a contrasting, illusion-filled world at The Upside Down Amsterdam, with immersive, photo-ready rooms ranging from floating interiors to vibrant themed sets.

  • Take home printed and digital photos included with your ticket and enjoy access to the café and shop for a complete visit.

from Original price€52.45
€47.12

10% off

Slide 1 of 10, Amsterdam canal view with historic buildings and bicycles, promoting I Amsterdam City Card.
Amsterdam canal view with historic buildings and bicycles, promoting I Amsterdam City Card.
Explore at your pace
Audio guide
1 more
  • Explore Amsterdam your way with a flexible city card that covers 70+ attractions, public transport, and a 25% discount at select sights for 24/48/72/96/120 hours.

  • Enjoy free entry to top museums, landmarks, canal cruises, and guided activities, along with unlimited GVB trams, buses, metros, and ferries.

  • Visit highlights like the Rijksmuseum, NEMO Science Museum, ARTIS Amsterdam Royal Zoo, Zaanse Schans Windmills, and A'DAM Lookout across the city and beyond.

  • Add multilingual audio guides covering 100+ attractions in 5 languages, for deeper context as you explore each sight.

More details
  • Explore Amsterdam your way with a flexible city card that covers 70+ attractions, public transport, and a 25% discount at select sights for 24/48/72/96/120 hours.

  • Enjoy free entry to top museums, landmarks, canal cruises, and guided activities, along with unlimited GVB trams, buses, metros, and ferries.

  • Visit highlights like the Rijksmuseum, NEMO Science Museum, ARTIS Amsterdam Royal Zoo, Zaanse Schans Windmills, and A'DAM Lookout across the city and beyond.

  • Add multilingual audio guides covering 100+ attractions in 5 languages, for deeper context as you explore each sight.

from
€67
Slide 1 of 11, Guests enjoying interactive exhibits at Highlights of Holland experience.
Guests enjoying interactive exhibits at Highlights of Holland experience.
Explore at your pace
Audio guide
  • Enjoy a fun-filled combo with Highlights of Holland and The Upside Down Amsterdam, combining culture and interactive experiences in one ticket.

  • Step into Highlights of Holland and explore 10 immersive rooms featuring experiences like the Water Ride, Mighty Mill and The Dutch Drop.

  • Discover Dutch culture through exhibits, vibrant visuals, and hands-on activities that bring the Netherlands’ traditions and landmarks to life.

  • Enter The Upside Down Amsterdam and explore mind-bending rooms with floating furniture, LED dreamscapes, and photo-ready installations.

  • Capture unforgettable moments with a printed welcome photo and free digital downloads, and enjoy added perks like access to the café, shop, and parking discounts.

More details
  • Enjoy a fun-filled combo with Highlights of Holland and The Upside Down Amsterdam, combining culture and interactive experiences in one ticket.

  • Step into Highlights of Holland and explore 10 immersive rooms featuring experiences like the Water Ride, Mighty Mill and The Dutch Drop.

  • Discover Dutch culture through exhibits, vibrant visuals, and hands-on activities that bring the Netherlands’ traditions and landmarks to life.

  • Enter The Upside Down Amsterdam and explore mind-bending rooms with floating furniture, LED dreamscapes, and photo-ready installations.

  • Capture unforgettable moments with a printed welcome photo and free digital downloads, and enjoy added perks like access to the café, shop, and parking discounts.

from Original price€49.90
€44.70

10% off

Pro tips to help you make a pick

Unlike other museums, the Upside Down Museum has no policy against tripods, professional cameras, and other photography equipment.

If you do not have any equipment, you can use the professional cameras inside the museum to get your pictures clicked.

Make sure to keep track of time and balance your visit across each room so that you are able to cover all and spend time at each zone equally.

Reserve your parking spot online before you visit the museum so you don't waste time looking for a parking space.

Amsterdam City Card holders get a 25% discount at the Upside Down Museum allowing you to explore more attractions at a more affordable price.

About The Upside Down Amsterdam

Step into the surreal world of The Upside Down Museum, Amsterdam's quirky attraction. Founded in 2020, it features 25 themed rooms, including the Pool and the Dutch Design Room. With mind-bending illusions and interactive exhibits, it's a must-visit for curious travelers seeking unconventional fun. Book tickets early for a seamless experience.


AddressEuropaboulevard 5, 1079 PC Amsterdam, Netherlands
Year opened2020
Founded byAnna Nooshin
Visitors per year140000
Expected wait time - Standard0-30 mins (Peak), 0-30 mins (Off Peak)

Did you know?

The Upside Down Amsterdam is the world’s largest upside-down social media experience with 25+ rooms and installations spread over 1500 meters square of mind-bending and colorful experience.

Founded by influencer Anna Nooshin, it is one of the three Instagram museums in the world, alongside WONDR and Youseum.

Each of the 25+ rooms has different themes with unique interactive and creative props.

The Upside Down Museum in Amsterdam also has a soccer room and a functioning nightclub open during the day!

Why visit The Upside Down Amsterdam?

Modern Dutch art

Immerse yourself in new Dutch art at The Upside Down Museum in Amsterdam, where modern Dutch society's eclecticism and absurdity come to life. From their love for chocolate and sweets to infectious dance music, explore the quirks of Dutch life in a whole new light.

Most Instagrammable museum

Step into a content creator haven as you strike poses with friends amidst Instagram-worthy backdrops, crafting priceless memories. If you're a social media enthusiast, rest assured, this is where you'll have the time of your life!

Explore fun-filled theme rooms

Embark on a journey through fun-filled rooms, each bursting with new media art and captivating imagery. Dive into the Mondrian room for a splash of contemporary art and vibrant colors, wander through the Dutch Design space for minimalist, experimental, and innovative delights, and don't miss the Pool room, brimming with thousands of balls just waiting for you to take the plunge!

Escape from ordinary museums

Step out of the mundane and into a realm where reality is twisted and turned upside down, offering a refreshing break from traditional museum experiences.

Plan your visit

Browse by themes

What our guests say

Genni C

Family
Last week

+1 more

Booking and admission were very quick and easy. The museum is also nice to visit with teenagers. My 13-year-old son found it very interesting.

Combo: The Upside Down + Moco Museum Tickets

Superbi M

Italy
Couple
2 weeks ago

+1 more

Everything went well. We got the tickets quickly, and entry was convenient. Both exhibitions are interesting for modern art lovers.

Combo: The Upside Down + Moco Museum Tickets

Charles R

United Kingdom
Solo
2 weeks ago
Enjoyed the stadium at how big it was when you were on the pitch, looking at the playing shirts of the famous players who had played there. I enjoyed doing it at my own pace, would have maybe preferred some more reading bits but enjoyed it

Johan Cruijff ArenA Stadium and The Upside Down Amsterdam Experience Package

Louis W

United Kingdom
Solo
Sep 2026
What I liked most about the Ajax tour was seeing the behind-the-scenes areas that you don’t normally get access to, like the dressing rooms, tunnel, and pitchside. It was interesting learning more about the club’s history and seeing how much emphasis Ajax puts on developing young players. Walking through the stadium and imagining the atmosphere on a matchday was definitely the highlight for me

Johan Cruijff ArenA Stadium and The Upside Down Amsterdam Experience Package

Claudia G

Spain
Group
3 weeks ago
We went without high expectations and loved it. It's an absolute must-visit if you go to Amsterdam; we especially liked the booth where you could dance and the hall of mirrors. We highly recommend it!

Combo: The Upside Down + AMAZE Amsterdam Tickets

Mr Craig M

United Kingdom
Couple
Sep 2026

+3 more

The ever changing, always suberb Rijksmuseum never ceases to conjour up awe and wonder as the jewel in the crown of the world's very best museum quarter. Usually impossible to get into at short notice without needing a second mortgage, we booked 14hrs before our excellent crowd beating 9am entry slot via the always suberb Headout.com. All at ~70% of the usual fee. Would reuse in a New York heart beat, cannot recommend highly enough.

Combo: The Upside Down + Rijksmuseum Entry Tickets

Nurten O

United States
Couple
Sep 2026

+3 more

It was easier to book with. We had easy access to the museum due to booking with Headout. No staying in line to buy tickets.

Combo: The Upside Down + Rijksmuseum Entry Tickets

Gerritdina K

Group
Aug 2026

+1 more

I’m Dutch, and I wanted to introduce my Belgian granddaughter to the Netherlands in an interactive way—and it worked out great. From the canal boat tour to the bikes, the ice skates, and the super-fun photos in traditional costumes and in paintings by Dutch masters. And let’s not forget the stroopwafel we received upon arrival. Amazing!!

Combo: The Upside Down Amsterdam and Highlights of Holland Experience

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