Johan Cruijff Arena

Choose between flexible self-guided visits, customized guided tours, or VIP packages with luxury perks and exclusive access to Ajax’s inner world.

The self-guided tour lets you explore freely, with access to tunnels, dugouts, and Ajax Gallery, plus themed options like ArenA x Heineken or Birthday Tours.

On the guided tour, enjoy personalized insights from your guide, seating in the dugouts, and a 10% discount at the fanshop.

Pick the VIP tour to enjoy private entry zones, expert guide, Sky Lounge refreshments, Ajax scarf souvenir, and fanshop discounts.

See behind-the-scenes stadium highlights at your own pace, including dressing rooms, dugouts, and the Ajax Gallery of Fame’s treasured displays.

Your stadium visit could include special tours like ArenA x Heineken, Innovation Tour, or Matchday Tour, depending on availability that day.

Enjoy a one-hour journey from Damrak, drifting past Anne Frank House, Westerkerk, Skinny Bridge, 17th-century canal houses and more!

Learn about landmarks with onboard English and Dutch guides or choose from 17 extra languages via app & benefit from onboard WiFi, restroom, and kids’ bingo.

Explore ArenA’s hidden VIP areas, including boardrooms and private lounges, experiencing the stadium from a rare perspective few visitors can access.

Unwind in Sky Lounge with a refreshing drink, and claim an exclusive Ajax scarf, adding a tangible memory to your visit.

Walk the matchday route of Ajax legends, moving through players’ tunnels, dugouts, dressing rooms, and ending in the celebrated Ajax Gallery of Fame.

Hear fascinating stories and insider anecdotes from an expert guide who brings ArenA’s hidden rooms, historic moments, and legendary players vividly to life.

Take advantage of 10% off in the Ajax fanshop to buy authentic jerseys, scarves, and memorabilia commemorating your ArenA VIP experience.

Wander Johan Cruijff ArenA at your own pace, visiting dressing rooms, players’ tunnel, dugouts, and the Gallery of Fame filled with Ajax history.

You can also take part in special tours such as Matchday, Birthday, ArenA x Heineken, or Innovation, if they’re available on your chosen day.

Start with a brief live English presentation at Heineken before you explore the brewery freely using a multilingual audio guide & finish your tour with two Heinekens.

This combo lets you fully experience Ajax’s stadium and Heineken’s brewery at your own speed, avoiding crowds and tailoring the visit to your interests.

Navigate Johan Cruijff ArenA independently, exploring dressing rooms, dugouts, the players’ tunnel, and the Gallery of Fame full of Ajax achievements.

Depending on availability, enhance your visit with special tours like Matchday, Birthday Party, ArenA x Heineken, or Innovation experiences on your chosen day.

Moco Museum showcases permanent Banksy and KAWS collections with rotating exhibitions like Robbie Williams Pride and Self Prejudice.

Listen to the Moco Museum’s multilingual audio guide in six languages, enjoy the serene garden, and browse playful, art-inspired treasures in the shop.

Explore Amsterdam’s museums, landmarks & cruises at free or discounted rates and access unlimited public transport with the I Amsterdam city card.

Save big at 70+ attractions, including popular sights like Rijksmuseum, the Heineken Experience, Madame Tussauds & more.

Hit all the spots on your bucket list by riding seamlessly on the GVB public transport, including buses, trams, metros, and ferries.

Enjoy a free canal cruise from numerous spots across the city or rent a bike for free and discover Amsterdam at your own pace.

Choose between 24/48/72/96/120-hour passes, skip long ticketing queues with just one digital pass & upgrade to include audio guides.

Combine a tour of the legendary Johan Cruijff ArenA, home to Ajax, with a visit to the mind-bending world of AMAZE Amsterdam with this cost-effective combo.

Simplify your trip with this convenient combo ticket. Book both attractions simultaneously and skip the hassle of managing multiple bookings.

Whether you're a die-hard football fan or an art enthusiast, this combo caters to diverse interests, making it ideal for groups and families.

Enjoy the flexibility to explore both attractions at your own leisure. Stay as long as you like and soak in the sporting and cultural atmosphere.

Tread the ground walked on by legendary players at the Players’ Tunnel at the ArenA, then prepare to be amazed by the interactive installations at AMAZE.