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Heineken Experience Entry Tickets with 2 Drinks

Heineken Brewery building in Amsterdam with signage and clock.
Heineken Experience bar with foam infusions display in Amsterdam.
Visitors enjoying a tour inside the Heineken brewery, Amsterdam.
Guests enjoying the Heineken Experience in Amsterdam with a vintage sign.

Open today

10:30am - 07:30pm

Explore at your pace

Choose your entry time, stay as long as you like

Audio guide

Enhance your experience with multilingual audio guide

4.6/5

(4,954)

Kitija Jumike

Kitija

Dec 2025
Verified booking
I didn’t really know what to expect from the Heineken Experience, but it completely exceeded my expectations. It was fun, interactive, and surprisingly engaging — I would definitely visit again. The Moco Museum was also great, especially the digital art rooms. I loved the colors and the overall atmosphere, although it did feel a bit crowded at times with too many people in the same rooms. Overall, a really enjoyable experience and a great combo to do in Amsterdam.
CHRISTINA BENNETT

Christina

Jan 2026
Verified booking
The wait line was minimal, the interactive dialogue with the staff was amusing and I truly appreciated the verbal history of the facilities. The design and space was very accommodating. The non- alcoholic selection was a big plus for me. I would highly recommend this tour.
Haruya Watanabe

Haruya

Nov 2025
Verified booking
My highlight of memorable moment is definitely Heineken experience tour. I can enjoy heinken historical story as well as cyber graphic movies. To say more detail of cyber graphic movies, Flashing the numerous green dazzle lights make atmosphere more exciting and music like a club one are so groovy. I want to visit Heineken experience once more. I trully recommend it for people who will plan to travel to Amsterdam.
    • Get the full Heineken story with a live English presentation, a multilingual audio guide, and a walkthrough of the original brewery.

    • Sip two included Heinekens or soft drinks during your visit, adding a refreshing pause that perfectly complements your brewery adventure.

    • Tour Heineken’s historic brewery, admire giant copper tanks, test your pouring skills, and even see the nitty-gritty of the brewing process.

    • Upgrade to go on a 60-min cruise, get fast-track entry to Heineken and a 75-min cruise with a 19-language audio guide, or enjoy rooftop views with three drinks.

    • Entry to Heineken Experience

    • Live presentation in English

    • Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese

    • 2 complimentary Heinekens or soft drinks

    Additional paid upgrades:

    • 60-min or 75-min canal cruise (as per option selected)

    • Audio guide in Dutch, English, German, French, Spanish, Italian, Portuguese, Catalan, Turkish, Polish, Thai, Indonesian, Russian, Korean, Japanese, Chinese, Arabic, Hebrew, and Hindi on the boat

    • Fast-track entry to Heineken Experience

    • Rooftop access

    • 3 glasses of Heineken

  • These tickets can't be cancelled or rescheduled.

  • 4,954 reviews

    How do we collect reviews?

    These ratings include verified reviews from both Headout guests and our trusted partners who operate this experience locally. All reviews come from real travelers who've taken this experience.

    3.1K
    1.7K
    25
    11
    11
    Guests from United States, Italy, Brazil and over 10 countries have loved this experience

    What our guests say

    CHRISTINA BENNETT

    Christina

    Jan 2026
    Verified booking
    The wait line was minimal, the interactive dialogue with the staff was amusing and I truly appreciated the verbal history of the facilities. The design and space was very accommodating. The non- alcoholic selection was a big plus for me. I would highly recommend this tour.
    Christina Menard

    Christina

    Jan 2026
    Verified booking
    This was such a fun and interactive experience! You get 2 free beers and there are so many acticvites at the end. You are able to customize your own beer bottle! Definitely recommend if you are visting Amsterdam, it's a must visit!
    Rosicleide Vale Rodrigues

    Rosicleide

    Jan 2026
    Verified booking
    Everything went according to plan. Even in the cold, Amsterdam is beautiful and exciting! The tour was wonderful. The boat captain was super communicative and fun. We will have wonderful memories of this day!
    Pommier Mathéo

    Pommier

    Jan 2026
    Verified booking
    Interesting museum, very pretty and attractive. The staff are very welcoming and on top of that, drinks are provided throughout the experience. I'd definitely recommend it!
    Marharyta Barysenka

    Marharyta

    Jan 2026
    Verified booking
    Heineken experience was really nice and interesting, the guys very nice, explained everything The cruise too bad about the time, even though we had the reservation at 6:45 pm we got on the cruise at 7:10 pm
  • Learn the brand’s journey from the experts with a live English presentation, explore every detail through a multilingual audio guide, and ask the crew anything you’re curious about.

    Getting started

    Kick off your Heineken Experience adventure in Amsterdam! Arrive 10 to 15 minutes early to catch everything, and don’t forget your ID because this experience is strictly 18+.

    What to expect

    Step inside Heineken’s original Amsterdam brewery and see how one of the world’s most iconic brands came to life. Interactive exhibits and a lively live presentation showcase the history and brewing process in a fun, engaging way.

    Features:

    • Historic brewery walk: Wander around the former brewery where massive copper tanks once shaped Heineken’s legendary brewing process.

    • Live presentation: Hear the inside scoop on Heineken’s story and brewing magic from an English-speaking guide who makes it fun and memorable.

    • Audio guide: Explore deeper with an audio guide available in Dutch, German, French, Italian, Spanish, and Portuguese, letting you explore at your own pace and language comfort.

    • Tasting: Finish your visit in the tasting room, sipping two complimentary Heinekens or soft drinks. Celebrate the experience and soak in the authentic brewery atmosphere!

    Extras

    • Canal cruise: Start or end your Heineken Experience visit with a 1-hour canal cruise with an audio guide in 19 languages.

    • Canal cruise and fast-track brewery entry: Enjoy a priority access to Heineken and a 75-minute canal cruise on a glass-top boat with an audio guide in 19 languages, gliding past Amsterdam’s scenic canals and landmarks

    • Rooftop access: Enjoy rooftop city views and savour three included Heinekens while taking in a unique perspective of Amsterdam.

  • Heineken Experience

    Monday10:30am - 07:30pmlast entry 05:15pm
    Tuesday10:30am - 07:30pmlast entry 05:15pm
    Wednesday10:30am - 07:30pmlast entry 05:15pm
    Thursday10:30am - 07:30pmlast entry 05:15pm
    Friday10:30am - 09:00pmlast entry 06:45pm
    Saturday10:30am - 09:00pmlast entry 06:45pm
    Sunday10:30am - 07:30pmlast entry 05:15pm
  • What to bring

    • Have your entry tickets and ID ready for a seamless experience.

    What’s not allowed

    • Outside food & beverages and smoking are not permitted on this experience.

    • Due to venue restrictions, pets cannot tag along for this experience.

    • Safety is a priority so this experience is restricted for guests under the age of 18 years.

    Accessibility

    • This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

    • Your guide dogs are welcome at the venue.

    Additional information

    • Facilities: lockers, cloakroom, and restroom.

    • Your voucher will be emailed to you instantly.

    • Please arrive at the redemption point 15 minutes before the scheduled time of your visit to avoid any delays.

    • Display the voucher on your mobile phone with a valid photo ID at the redemption point.

    Ticket redemption point

    • Show your ticket at Heineken Experience.

    • Address: Stadhouderskade 78, 1072 AE Amsterdam, Netherlands.

    • Landmark: Van Randwijk monument.

    Get directions to the redemption point

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