Duration
Audio guide
-
Pair a deep dive into brewing history with a live-guided canal voyage to enjoy included Heineken beverages at both of Amsterdam’s top-rated experiences.
-
Explore the 1867 brewery with a self-guided audio tour of the Heineken Experience, a 4D simulator, and a tutored tasting of two perfectly chilled Heinekens.
-
Navigate the UNESCO canal belt on a 60-minute Heineken Flagship cruise featuring live commentary from an English-speaking guide and an included Heineken or soft drink.
-
Benefit from a live guide on the water and interactive heritage exhibits at the brewery, all secured with a single 5% discounted booking.
-
Use your digital tickets on the same day for a coordinated afternoon out or split your visits across different days to suit your schedule.
-
Heineken Experience
-
1.5-hour tour of Heineken Experience
-
Live presentation in English
-
Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese
-
2 complimentary Heinekens at ‘Dam Bar
Heineken Flagship cruise
-
1-hour Heineken Flagship canal cruise
-
English-speaking expert
-
1 beverage (water, soft drink, or a Heineken)
-
- Extra beverages on the boat (available for purchase)
These tickets can't be cancelled or rescheduled.
Pair the high-energy heritage of a global brewing icon with a live-guided journey through Amsterdam’s historic waterways for a day defined by Dutch culture and included refreshments.
Getting started
Most travellers begin at the Heineken Experience in the De Pijp district before heading to the nearby docks for their cruise. Present your digital ticket and a valid ID at the brewery entrance for validation because this experience is only for adults (18+). We recommend leaving at least a 30-minute buffer between the end of your brewery tour and your scheduled cruise departure to allow for the short walk to the boarding point.
What to expect
Heineken Experience
Step into a multi-sensory world where the original 19th-century brewery has been transformed into an interactive playground. You’ll move from the heat of the historic industrial brewhouse to high-tech bars, ending with a social tasting session.
Features:
-
Historic brewhouse: Walk among the original massive copper tanks where the first batches of Heineken were crafted over 150 years ago.
-
4D 'Brew Your Ride': Experience a sensory simulation of the brewing and bottling process from the perspective of a beer bottle.
-
The tasting session: Join a brand ambassador for a mini-masterclass on the "Star" pouring technique and the science of the perfect head.
-
The Best '04 Bar: Conclude your tour in the social hub of the brewery with two chilled Heinekens included in your ticket.
Heineken Flagship cruise
Trade the city's busy streets for a live-guided voyage through UNESCO-protected waterways. As you glide through the Herengracht and Prinsengracht, an expert guide provides real-time commentary while you enjoy a chilled beverage.
Features:
-
Live English guide: Hear fascinating stories about the Dutch Golden Age and the engineering behind the canal belt from a local expert.
-
Premium beverage included: Sip on a complimentary Heineken from the brand's portfolio, a soft drink, or water while you sail, a feature exclusive to this vessel.
-
Water-level perspectives: Capture unobstructed views of the Skinny Bridge and the Westerkerk that are only visible from the water.
-
Iconic landmarks: Cruise past the famous Dancing Houses and historic merchant estates on a modern, panoramic boat.
-
What to bring
Heineken Experience + Heineken Flagship Cruise
- Ensure your entry tickets and ID are on hand for a smooth experience.
What’s not allowed
Heineken Experience + Heineken Flagship Cruise
-
For safety reasons, guests under the age of 18 are not allowed on this experience.
-
Outside food & beverages and smoking are not allowed in this experience.
-
Your pets are not permitted on this experience.
Accessibility
Heineken Experience + Heineken Flagship Cruise
- For your convenience, guide dogs are welcome to join you.
Heineken Experience
- This experience is accessible to wheelchair users. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.
Heineken Flagship Cruise
- This experience is not accessible to wheelchair users.
Additional information
Heineken Experience
- Available facilities: lockers, cloakroom, and restroom.
Your voucher will be emailed to you shortly. Display the voucher on your mobile phone with a valid photo ID at the starting point. Please check your final voucher for the starting point details & specific instructions.
Top things to do in Amsterdam
Nearby cities to explore
How Headout makes choosing experiences effortless
