Open today
Explore at your pace
Extended validity
Audio guide
4.7/5
(152)
Stuart
Maria
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See how brewing began at Heineken’s original site, step inside the silo elevator & visit the Moutzolder room once used for ingredient deliveries.
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After exploring Heineken’s history, chill at the Best ‘Dam Bar, where music, lights, and digital displays give you a taste of Amsterdam’s nightlife.
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End your experience at the rooftop terrace, where open-air views of Amsterdam’s skyline give you the perfect photo finish to your visit.
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Entry to Heineken Experience
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Rooftop access
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Live presentation in English
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Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese
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3 complimentary Heinekens
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These tickets can't be cancelled. However, you can use them any time until 31 Dec, 2025.
- 152 ratings4.7
How do we collect reviews?
These ratings include verified reviews from both Headout guests and our trusted partners who operate this experience locally. All reviews come from real travelers who've taken this experience.
11235212Guests from United States, Ireland, United Kingdom and over 10 countries have loved this experienceWhat our guests say
Stuart
Sep 2025Verified booking5/5
Maria
Sep 2025Verified booking5/5
Emilie
Aug 2025Verified booking5/5Ketan
Aug 2025Verified booking5/5
Selinger
Aug 2025Verified booking5/5
These tickets are valid until 31 Dec, 2025.
Get the full Heineken VIP treatment! Tour the brewery, see the brewing process, and conclude with rooftop views so good you’ll never want to leave.
Getting started
Step into Heineken’s legendary distillery, explore its brewing magic, and soak up interactive exhibits. Just bring your ID as this one’s strictly for the 18+ crew!
What to expect
Time travel to Heineken’s brewing roots on this 1.5-hour self-guided tour! Do a deep dive into the brewing history, check out some cool exhibits, and learn about the story of how this Amsterdam brand went global!
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Interactive brewing insights – Ever wondered how Heineken gets that perfect taste? Watch the brewing process unfold, from fresh ingredients to the final, frothy pour!
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Historic brewery highlights – Peek behind the scenes at the old malt attic, where Heineken’s story began, and ride an elevator tucked inside a historic brewing silo.
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Best ‘Dam Bar experience – After the guided tour, kick back at the Best ‘Dam Bar, a stylish spot with buzzing nightlife energy.
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Exclusive rooftop access – Cap off your visit with a Heineken on the rooftop, where you’ll get picture-perfect views of canals, Vondelpark, and Amsterdam’s gorgeous skyline.
Enjoy the Heineken Experience at your own pace, guided by an audio tour available in six languages.
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What to bring
- Have your entry tickets and ID ready for a seamless experience.
What’s not allowed
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Outside food & beverages and smoking are not permitted on this experience.
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Due to venue restrictions, pets cannot tag along for this experience.
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Safety is a priority so this experience is restricted for guests under the age of 18 years.
Accessibility
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This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.
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Your guide dogs are welcome at the venue.
Additional information
- Facilities: lockers, cloakroom, and restroom.
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Your voucher will be emailed to you shortly.
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Please arrive at the redemption point 15 mins before the scheduled time of your visit to avoid any delays.
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Display the voucher on your mobile phone with a valid photo ID at the redemption point.
Ticket redemption point
- Please check your final voucher for the meeting point details and specific instructions.
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