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Combo (Save 22%): Johan Cruijff ArenA Classic Tour + Heineken Experience Tickets

Tourists brewing beer at Heineken Experience in Amsterdam brewery.
Crowd enjoying sunset at Heineken Experience rooftop in Amsterdam.
Visitors on Johan Cruijff ArenA Classic Tour wearing lanyards, near stadium seating.
Press room at Johan Cruijff ArenA with Ajax branding, part of the Classic Tour experience.

Open today

Explore at your pace

Choose your entry time, stay as long as you like

Audio guide

Enhance your experience with multilingual audio guide

4.6/5

(7,812)

Sharon Williams

Sharon

Oct 2025
Verified booking
5/5
Both venues were very easy to get to. The Stadium tour was very well organised with the self guided audio, there was also support available if required. Really enjoyed the canal tour it was a very relaxing experience. We were welcomed on board and they ensured everyone's audio was working correctly, very informative tour would definitely recommend.
Konstantinos Gkekas

Konstantinos

Nov 2025
Verified booking
5/5
Definetely the Heineken Experience is a truly unique and interesting place to visit as a beer lover! Having visited the Moco museum in Barcelona too, I must admit to have enjoyed the one in Amsterdam more, as the building in which is the Moco museum Amsterdam gives it a very memorable character!
Laurence Tulloch

Laurence

Sep 2025
Verified booking
5/5
A super stadium. I chose the self-guided tour and listened to the recorded information on the device provide at the start. Delighted to get the photos taken which magically put me in the stadium and with silverware. I did make a purchase to celebrate my visit. Standing on the pitch, taking in the size of the stadium took my breath away. I can imagine that any opposing player would be intimidated with the home support making it clear there is only 1 team allowed to win. I'd love to have the opportunity to come back and watch a game!
    • Start with a brief live English presentation at Heineken before you explore the brewery freely using a multilingual audio guide & finish your tour with two Heinekens.

    • Wander Johan Cruijff ArenA at your own pace, visiting dressing rooms, players’ tunnel, dugouts, and the Gallery of Fame filled with Ajax trophies & jerseys.

    • This combo lets you fully experience Ajax’s stadium and Heineken’s brewery at your own speed, avoiding crowds and tailoring the visit to your interests.

  • Johan Cruijff ArenA

    • Access to the Johan Cruijff ArenA

    • Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

    • Access to the Ajax Gallery of Fame

    • Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

    Heineken Experience

    • Entry to Heineken Experience

    • Live presentation in English

    • Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese

    • 2 complimentary Heinekens

  • These tickets can't be cancelled or rescheduled.

  • 4.6
    7,812 reviews

    How do we collect reviews?

    These ratings include verified reviews from both Headout guests and our trusted partners who operate this experience locally. All reviews come from real travelers who've taken this experience.

    5.2K
    2.4K
    84
    17
    11
    Guests from United Kingdom, Italy, France and over 10 countries have loved this experience

    What our guests say

    Pham Thanh Tung

    Pham

    Dec 2025
    Verified booking
    5/5
    The Stadium Tour at the Johan Cruyff Arena is an impressive and memorable experience that goes far beyond a standard stadium visit. From the moment you enter, you’re welcomed by knowledgeable guides who clearly care about sharing the club’s rich history. Their enthusiasm adds a personal touch, whether they’re explaining the legacy of Johan Cruyff or highlighting Ajax’s modern football philosophy. One of the best parts of the tour is the access it provides. Walking through the players’ tunnel, exploring the dressing rooms, and standing pitchside give you a real sense of what it feels like to be part of a top European club. The press room, VIP areas, and hospitality sections also offer a unique behind-the-scenes perspective that football fans usually never get to see. The stadium itself is a perfect blend of modern design and football tradition. Interactive displays, trophies, and historic memorabilia help tell the story of Ajax’s success over the decades. Even if you’re not a die-hard supporter, you’ll find plenty to enjoy. Overall, the Stadium Tour is well organized, engaging, and full of fascinating insights. It’s an ideal activity for visitors of all ages and a must-do for anyone visiting Amsterdam who loves sports, history, or great storytelling.
    Pierluigi capuano

    Pierluigi

    Dec 2025
    Verified booking
    5/5
    Of the stadium I liked almost everything especially the organization and also every department such as the locker room and especially great service, I am Italian and I must say that in Italy I have not seen a stadium like that
    Vasilis Barkas

    Vasilis

    Dec 2025
    Verified booking
    5/5
    It was the best experience I've ever had!!! Walking into the Johan Cruijff Arena stadium is truly awe-inspiring! I think about how many European games have been played here and what a fantastic atmosphere it creates.
    Alessandro Novello

    Alessandro

    Dec 2025
    Verified booking
    5/5
    excellent detailed and satisfying experience. one of the best stadiums I have ever visited
    Yanniva Almengor

    Yanniva

    Dec 2025
    Verified booking
    5/5
    Excellent experience. Punctual, interesting and entertaining. Highly recommended.
  • Spend a day exploring two of Amsterdam’s most iconic attractions with a single ticket. Stroll through Ajax’s legendary stadium and dive into the story behind Heineken’s world-famous brewery, all at your own pace.

    Getting started

    Decide which spot to visit first, show your mobile ticket, and get ready for a mix of football excitement and brewery adventures. Both experiences let you move freely, so you can linger on the parts that catch your eye.

    What to expect

    Johan Cruijff ArenA

    Step inside Ajax’s iconic stadium and picture the roar of fans, the tension before kick-off, and the magic where legendary players have competed since 1996.

    Features:

    • Tunnel and pitch edge: Walk the route players take before match day and feel the thrill of standing right by the field.

    • Locker rooms: Peek inside the changing rooms and imagine the team’s pre-game energy and preparation.

    • Gallery of Fame: Explore trophies, jerseys, and interactive displays that celebrate Ajax’s most unforgettable moments.

    Heineken Experience

    Peek behind the scenes at Heineken’s original Amsterdam brewery and see how a local brewery became a global icon.

    Features:

    • Brewery walk: Wander the historic halls, admire the copper tanks, and see where the magic happens.

    • Brief English presentation: Catch a short introduction to Heineken’s story, with audio guides in six languages for more in-depth insight.

    • Tasting session: Wrap up with two refreshing Heinekens and toast to an unforgettable brewery experience.

  • Heineken Experience

    Monday10:30am - 07:30pmlast entry 05:15pm
    Tuesday10:30am - 07:30pmlast entry 05:15pm
    Wednesday10:30am - 07:30pmlast entry 05:15pm
    Thursday10:30am - 07:30pmlast entry 05:15pm
    Friday10:30am - 09:00pmlast entry 06:45pm
    Saturday10:30am - 09:00pmlast entry 06:45pm
    Sunday10:30am - 07:30pmlast entry 05:15pm

    Johan Cruyff Arena

    Monday09:30am - 05:30pm
    Tuesday09:30am - 05:30pm
    Wednesday09:30am - 05:30pm
    Thursday09:30am - 05:30pm
    Friday09:30am - 05:30pm
    Saturday09:30am - 05:30pm
    Sunday09:30am - 05:30pm
  • What to bring

    Johan Cruijff ArenA + Heineken Experience

    • Have your entry tickets and ID ready for a seamless experience.

    What’s not allowed

    Johan Cruijff ArenA + Heineken Experience

    • Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, large bags, and suitcases are not allowed on this experience.

    • Due to venue restrictions, pets cannot tag along for this experience.

    Johan Cruijff ArenA

    • Tripods and luggage bags bigger than A4 size are not allowed on this experience.

    Heineken Experience

    • Safety is a priority, so this experience is restricted to guests under the age of 18 years.

    Accessibility

    Johan Cruijff ArenA + Heineken Experience

    • Your guide dogs are welcome at the venue.

    Johan Cruijff ArenA

    • This experience is wheelchair and pram/stroller accessible, but some areas of the stadium may have limited accessibility.

    • Ramps and elevators are available at the venue for easy access.

    Heineken Experience

    • This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

    Additional information

    Johan Cruijff ArenA

    • The route and access to certain areas may vary based on availability and events.

    • Group tours are available for 20–50 people with discounts; check availability in advance.

    • Matchday tours are only available when attending an Ajax match.

    • Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

    Heineken Experience

    • Facilities: lockers, cloakroom, and restroom.
    • Your vouchers will be emailed to you shortly.

    • Please display the same at each ticket redemption point along with a valid photo ID.

    Ticket redemption points

    Heineken Experience

    • Show your ticket at Heineken Experience.

    • Address: Stadhouderskade 78, 1072 AE Amsterdam, Netherlands.

    • Landmark: Van Randwijk monument.

    Get directions to the redemption point

    Johan Cruijff ArenA Classic Tour

    • Show your ticket at Johan Cruyff Arena.

    • Address: Johan Cruijff Boulevard 1, 1101 AX Amsterdam, Netherlands.

    • Landmark: Main Entrance E, next to the Ajax fan shop and the restaurant.

    Get directions to the redemption point

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