World of Illusion

• Step into the World of Illusion, Dublin’s first illusion-based attraction, featuring 70+ interactive exhibits designed to challenge your perception.

• Explore three floors filled with illusionary rooms such as the gravity-defying Tilted Room, the Infinity Mirror Tunnel, and the Vortex Tunnel that plays tricks on you.

• Marvel at the Ames Room, where people appear to grow or shrink depending on where they stand, and enjoy the spectacle of a room made entirely from mirrors.

• Get hands-on with brain-twisting puzzles, holograms, stereograms, and immersive installations that blend science, art, and psychology.

• Don’t miss the giant kaleidoscope, a guest favorite, where shifting colors and reflections offer a surreal, dreamlike experience.

Highlights:

• Guinness Storehouse with a drink at the Gravity Bar, paired with 70+ illusion exhibits at World of Illusion—one pass for two very different Dublin experiences.

• Guinness Storehouse: Self-guided entry across seven floors, with a multilingual audio guide collected at the venue and access to the Guinness Tasting Rooms.

• Gravity Bar finish: Enjoy 1 serve of Guinness, Guinness 0.0, or a soft drink while taking in 360° views of Dublin.

• World of Illusion: Explore three floors of interactive installations, from infinity mirror tunnels and a Vortex Tunnel to the classic Ames Room.

• Simple to plan as a same-day outing—both are self-paced, so you can move through exhibits and photo spots at your own speed. Additional Highlights:

• Guinness Storehouse breaks down the brewing story through exhibits on ingredients, process, and vintage advertising.

• At World of Illusion, the Tilted Room and mirror-filled spaces are designed for hands-on photos, not just viewing.

• The giant kaleidoscope adds a vivid, reflection-heavy finale to the illusion route.